RECAP: WOMEN IN SMALL BUSINESS ROUNDTABLE – MARINA DEL REY, CA
Marina Del Rey, CA
WASHINTON, D.C., September 30, 2019 – As part of its ‘Women in Small Business Roundtable Series,’ the National Women’s Business Council (NWBC) held a roundtable in Los Angeles, CA on September 17, 2019, to better understand the specific challenges and opportunities for women’s entrepreneurship pertaining to access to capital, with a specific focus on angel investment and venture capital. California’s women owned firms employ more than 1 million people and generate a combined annual revenue of nearly $225.5 billion according to the 2017 AMEX State of Women-Owned Businesses Report.
The event began with NWBC Chair Liz Sara welcoming the roundtable participants and attendees. She noted, “Los Angeles is a very important roundtable stop for the Council. California is home to the greatest number of women-owned businesses in the nation with about 1.55 million, according to estimates in a seventh annual American Express analysis of U.S. Census Bureau data.”
NWBC Council Member Vanessa Dawson, a local of Los Angeles, then prompted the women entrepreneurs to share their experiences seeking funding to start and grow their businesses. Dawson noted that “unfortunately, female founders received only 2.2% or $2.88 billion of the total $130 billion in Venture Capital (VC) funding in 2018” and asked the roundtable participants to shed light on this phenomenon. All the participants recognized the difficulties of raising traditional forms of capital.
One participant, an angel investor, shared that the vast majority of founders in her portfolio were women because she had created an equally accessible platform and not because she had considered gender as a reason to fund. She also highlighted the low number of female investors willing to write the big checks.
Financial assistance was a recurring topic during the discussion. One investment partner lamented that she had never heard of the available Small Business Administration (SBA) loan programs prior to the roundtable and regretted the missed opportunities to connect women founders to those resources. She also encouraged federal agency outreach to the angel community and early stage growth investors. A local SBA representative shared SBA’s community to increase outreach and highlighted SBA’s LenderMatch program, a free online referral tool that connects small businesses with participating SBA-approved lenders.
NWBC Nicole Cober wrapped up the roundtable discussion by highlighting the overarching themes and reiterated the Council’s commitment to employ the feedback received as a springboard for the Council’s policy recommendations to Congress, the President, and the Administrator of the Small Business Administration. The Council appreciates the participation from diverse business owners and stakeholders in the Los Angeles area.